With the continuous development of Internet technology, people are paying more and more attention to the construction of corporate websites, and they hope to use the network to bring considerable customers and profits to their enterprises. The credit for website optimization is essential. What we consider to be website optimization, or search engine optimization (SEO), is a way to use search engine search rules to improve the ranking of a target website within the relevant search engine. It can improve a website's ranking in search engines and affect brand awareness, traffic levels, and return on investment. Then it is essential to do a good job of updating articles on the website during this period. 中该如何写好文章标题呢？ So how to write a good article title in Taiyuan Website Optimization ?
1. The website title should be attractive. In order to encourage users to click, you can write some attractive text on the title, such as free gifts, pay one off for ten, maintain for life and so on.
2. The title of the website should meet the needs of the users and withdraw additional value. Search engines advocate improving the user search experience, then we have to study what users need, and then edit these words on the title of the website according to the characteristics of the industry. Only titles that can meet the user's search needs and potential needs can be ranked by users. One time to choose.
3. The suggested keywords of the website title are defined as three keywords + one brand word, and the length of the title is limited to 12-40 characters. Too many keywords can easily lead to scattered weights, and too long lengths will be cut off when displayed by search engines, which will lead to incomplete ideas and be discarded by users.
4. Duplication of website title. We often find that the title of many different pages is consistent in the site: url. This can increase the weight of a certain word, but too many duplicate titles can easily determine the page as a duplicate page, and there is a risk of demotion. . The frequency of repeating the title should be appropriate, which can fix the weight of the keywords without causing the bad factors of the site being degraded.
5. The division of website title matches. The classification of the keywords on the title is actually very particular. Although many people in the industry say that their impact is not great, improper segmentation symbols can easily cause "misjudgments" of search engines and be directly filtered. Therefore, it is recommended not to use irregular special symbols for the title symbol. The author most commonly uses "," in English.